See article part 1 here and part 2 here.

Part 3: Once you have listed your hobbies and interests, it is time to see if there is a market for any of them.

Wordtracker

Go to WordTracker and sign up for a free trial. This is where the professionals do their keyword research. I will describe methods that I use, but you should try various methods to find what works best for you. Perform Full Keyword search for each of the topics on your list following the steps below:

1. Log into Wordtracker.

2. Click on “Full Search”.

3. Add your keyword or phrase.

4. Check the box for as many of the associated search terms as you wish that are related to golf.

5. Click “Email Results” to yourself and save the email in a “Keyword” file that may be used later, perhaps after your Wordtracker subscription has expired. Use the keyword that you did the search for as the subject for the email so that you will know which is which in your email account. The keywords and analysis can serve as a valuable brainstorming tool for coming up with new products for niche markets.

6. Click on “Click for Results” at the bottom of page.

7. Click on all the keyphrases that meet your popularity requirements. Count: This number indicates how many times a certain keyword appeared in the Wordtracker database. The Wordtracker database holds about 300,000,000 words, so a count of 200 means that the keyword appeared 200 times over a 130 day period. Predict: This number indicates the maximum predicted daily searches for all major search engines and includes pay per bids and directories and includes:

•    Google

•    Yahoo

•    MSN

•    Ask

•    AOL

•    Altavista

•    Excite

•    Lycos

8.    Click the “Click Here To Perform A Competition Search”

9.    Choose one or two search engines to analyze. The program only allows two search engines for each search to avoid overloading servers. Select Google and the second search engine of your choice (I usually use Yahoo as my second choice).

10.  Look for keywords and phrases that could all be used for your product. How many keywords and phrases have a KEI of more than 100? If there are only a few, then it may prove to be a tough market to break into. The more keywords and phrases with little competition provide the opportunity for you and your affiliates to create articles and blog postings that can rank high in search engines, which can result in more traffic/sales.

KEI (Keyword Effectiveness Index): Basically the higher the KEI number the better. Higher KEI keywords are popular and have less competition. This is a good tool for determining niche markets, domain names, and keywords for webpages.

In the above example, the results are for Google only, which is about 68% of the market share. This means that the 24-hour count of 1,423 for Golf Cages is more like 2,093 including all search engines and directories.

The Competing column shows the results of the number of competing webpages for this search engine. It is a good idea to check out the top search results for the keywords you are considering to determine if the webpages have evidence of advanced search engine optimization (SEO). If the top couple of pages of results are filled with well optimized webpages, your chances of obtaining organic search traffic is slim. (define organic search traffic).

In the above list there are only a couple of keywords with a decent KEI. Perhaps there is a market for a “Build Your Own Backyard Golf Cages Guide” with bonus products related to improving golf skills.

I spent more than 1,000 hours compiling the information I use to make money online each day, whether I work or not. I packaged the information into an easy to follow plan that I call  The 800-Pound Gorilla: 305-page guide for Writing, Publishing, and Selling EBooks and 17 video tutorials at The Wealthy Plumber: Writing, Publishing & Selling EBooks.

So you are interested in becoming a successful Internet Marketer because:

1. You are an affiliate helping the publishers become wealthy and you want a piece of the pie, or

2. You need a new career or at least a backup career with the current financial turmoil in the world.

Step One

Write down the answers to the following questions:

1. What are your interests?

2. What are your hobbies?

3. What book topics do you read about?

4. Are you interested in doing research?

All your hobbies, interests, and things that affect your life in a negative or positive way. The list will be long and it will take several days as items will come up that you didn’t think of earlier. For a list of hobbies to help stimulate the thought process, there is a decent hobby list at Wikipedia.org.

Choosing your first niche market is about as important a decision as you can make if you want to succeed in Internet Marketing. You will need to spend many hours researching potential markets and products and also determining your needs, wants, and skills. To improve the chances of success I HIGHLY recommend that you select a market that you are passionate about, or you risk not giving it 100% for the duration of the development, launch, and post launch.

Whatever topic you choose, make sure you are committed to it. Writing a book is a long process, yet rewarding for both you and your audience. Make it enjoyable!

For a simple to follow plan for writing ebooks please save yourself six months of research and check out the resource I put together for you at Write EBooks

Part two of How to Get Started Making Money Online

You have been hearing about it, or you know what it is, but need help finding the right niche for you. You will find the tools and steps in this whitepaper. Dictionary.com’s most appropriate definition of ‘niche’, as far as Internet Marketers are concerned, is “a distinct segment of a market”. An example, golf is a large market, golf clubs are a niche of that market, and golf club driver heads are a sub-niche of the niche. You can continue down the line further if necessary, such as golf>club>driver heads>Taylor Made.

So why is it so important to market to a niche market?

Most importantly, the rate of success selling in a niche market is much higher than selling in a broad and generic market.

Is it easy to identify a niche market to sell products to?
It can be time consuming, but it is the most critical step that you will make to earn money on the Internet. It is much less difficult if you know how to conduct the research. This is the first and most important step to finding a niche market.

The niche market that you enter must have your interest. If you are not interested in the market, your drive and effectiveness will wane, and your profits will follow.

You also need the skills that are needed to support and back up your product as you will become known as a respected expert in the field by providing a valuable resource to the market.

You want to identify a hot market with a hungry target market that ‘needs’ or ‘really, really wants’ your product. It is important to pick a market that can afford to purchase your product. Consider the spending habits of your target market. Is this a market where people spend lots of disposable income on themselves for entertainment purposes (think golf: mostly professional with money to pump into green fees and equipment each year)? Is this market full of impulsive buyers or procrastinators? Watch out for markets that may be potentially tight fisted (check the related website forums for how many people are looking for deals and free items), analytical, (think engineers. My father and wife are engineers, and it takes them an eternity to purchase anything, regardless of cost. By the time their analysis is complete, the make or model is discontinued or updated so the research cycle continues…), and trust based (the market that may buy medical field information products, such as on a disorder or disease), are a tough sell because they are looking for the trust factor. If they don’t know your name and you have no credible and recognizable sponsors or testimonials, you will have a tough sell.
This may sound difficult, but it isn’t. Since you are reading this document, I will guess that you want to make a decent living with Internet Marketing, so you will repeat the process over and over until it becomes second nature. And starting off correctly with your first product will dramatically increase your chances of success. Some things to keep in mind are:

1. Remember that hot selling topics will always include dating/relationships, making money, and dieting.

2. Make certain the topics you write about are not something that will embarrass you because you will become a recognized expert in the field, so

3. Make certain that you enjoy the topic of your choice, as the project will seem more like a hobby with the benefit of revenue rather than a job or career.

4. Make certain that you understand the needs of the customer in the market that you are considering. I cannot stress this enough. If you understand the needs of your potential customers, you will have an enormous advantage over about 97% of your competitors. An example, I spent a ton of time and money researching a topic for Internet Marketing, but nobody actually showed me in detail, the information was scattered around the Internet in multiple forums and eBooks. I understood that people in my shoes would be looking for what I was not able to find, so I created this information to help you.

For all the information I collected after countless hours of research please see Write EBooks

Writing an ebook is a complicatedly different beast from simply writing a novel or an essay. With normal books or novels, you can rely on style or fame – with an ebook, which is still pretty much fresh new ground for a whole lot of people concerned, you need to be just a little sharper than you would be anywhere else.


Like websites, some ebook writers are more successful than others, and it’s more than a matter of style or churning out as many books as they can. They’re pulling off several tricks and philosophies, starting from the ground up that simply makes their e-books more appealing than others. After all, a large number of people still aren’t up to reading books on their computer screens – that’s why you should take a look at the following to make your digital work a lot more appealing.

First of all, research, research, research. You have to be able to say something new or something more clearly than everyone else around you, and there are plenty of people in the world saying a lot of useful and interesting stuff for free. You can’t just repeat the same old stuff – you need to say something different. Do the legwork yourself or hire someone to do the legwork for you so you can focus on writing. Be different, be special, be distinct, or you may as well do this for free.

Competition is fierce and thus, you’ve got to be a little over the top. As stated before, you can’t keep just spouting the same stuff. You also can’t just give the same as everyone else – you have to give out just a little more to secure your audience and get their love. If they ask for five, give them seven. Make them feel special with bonuses and all the like. Money back guarantees with an amazing product make a digital item all the more appealing.

Speaking of what you’re giving your customer and putting in your e-book, you have to know what you want to give them. You’ve also got to know just how much they’re willing to shell out for a particular piece of work. Keyword research can also play a pretty important role in figuring out what people are looking for or how much they’re paying for it. This is of course, a form of market research.

It’s understandable that you’d want to get into writing and selling ebooks. For a single month’s work, you could sell something forever, making money off one thing forever. Of course, you can’t live forever, and people won’t be interested in it forever, but you get the picture. You need to make each and every ebook as fine and as appealing as you can possibly make it – if you’re known for high quality work, you’ll eventually also be known for high quality profits and sales. Writing an ebook doesn’t mean you have to be a Pulitzer prize winner, but you’ve still got to work hard and write well.
The 800-Pound Gorilla: 305-page guide for Writing, Publishing, and Selling EBooks and 17 video tutorials at Write EBooks.

Writing, marketing, and selling ebooks are one of the easiest ways to have a continuous income in the online. When we say easy, we mean that with the right information and resources to guide you, you can launch a book and earn income from it in the months and years to come. This is passive income, so as you write other books you will be earning revenue from previous efforts. Depending on the marketing strategy (strategies) you use, some ebooks can garner you handsome profits for a long period of time. However, to ensure that your books sell for a long period, you need to make sure that the topics you are discussing are also enduring. Here are some tips on how making money, online writing and selling ebooks can literally become a long-term money making deal.

1. Timeliness is important when choosing a topic. As you can see, the virtual world is still pretty much evolving. Most of the topics that seem imperative in the Web 1.0 era are not at all applicable these days. So if you want to create an ebook that you can sell and resell for as long as possible, make sure that you have something that is truly suitable for the present age. More importantly, try to choose a topic that has a long shelf life – quite literally. Fad topics may come and go. In fact, they often go out of fashion really quickly. However, some topics that may not be exactly part of the mainstream may continue to be popular in new ebooks that keep coming out.

Try not to subscribe to fad topics (especially the ones that ride on the latest web technology or dieting techniques). Even very specific topics for equally specific niches sell on a continuous basis because they simply never go out of style.

2. Your topic should be something that you have extensive knowledge about. We all know that how-to ebooks sell really well. In fact, 79% of the ebooks that are out in the virtual market revolve around how-to topics. And that means, somewhere in the vast, limitless scope of the World Wide Web, another writer is writing another ebook of the same topic you might be tackling right now. He or she or they may be writing a more thorough discussion about the subject at hand. When you look at it in a marketer’s perspective, you will see that both your book and the other writers’ books may have the same potential to sell. However, the ones who present a more thorough discussion are the ones who are also establishing their reputations as credible experts in that department. They are basically paving the way for the success of their future ebooks. You, most certainly, would want to go in that direction – unless of course, you prefer to be a one-book wonder.

3. Originality is the key. Not only is there an imperative need to have an original topic, you also have to present the idea in a unique light. Okay, honestly, there really are not enough topics in this world that can be considered original. However, you can present the idea using a unique voice, or through a different perspective than the conventional.

For a complete concept to full time writer and publisher in 30 days check out the insane resources at TheWealthyPlumber.com.