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Selling EBooks on ClickBank Part 3: Benefits & Drawbacks

January 30th, 2009

CLICKBANK BENEFITS AND DRAWBACKS

As with most sites, there are good points and bad points to selling on ClickBank. Many authors have made a lot of money through having their product(s) listed on the site, but others haven’t succeeded at all.

This is not meant to scare or disappoint you, but you should be aware of the situation so that you can decide whether it’s right for you or not. For example, some of the best selling products on ClickBank are related to making money online. This doesn’t mean that your product will take a nosedive if it isn’t on that same subject; it just means that you know products in that category tend to do rather well.

A lot will obviously depend on how good your eBook and sales page really are. Affiliates will be able to see your sales page before they decide whether or not to promote your product. This means that the better your sales page is, the more chance you have of convincing more people to promote it for you.

Be patient as well. You may not get floods of people promoting your eBook for you from the second it appears on ClickBank. Being realistic will help – it could take time to get that first sale through the site. It may also depend on how active you are in telling people about the opportunity they have to promote your eBook for you.

So the more promoting you do yourself, the more affiliates you are going to have promoting the book for you.

One of the main benefits is that ClickBank will handle the provision of a secure server to take payments over. They will also pay you your earnings each week through direct deposit or twice monthly with a check. In a sense, once everything is set up, all you need to do is sit back and take the money that the affiliates have generated for you.

But of course, we know you won’t do that. You’ll be writing your next eBook, won’t you?

Another possible drawback could be that there are already thousands of eBooks on ClickBank. That could be construed as a good thing, since the site is clearly a popular and successful way to generate more sales of a good eBook.

But it also means there is a lot of competition. This competition means you need to use every facility the site gives you to make sure your eBook will be found and promoted by its users. Part of that is writing a great eBook with a tempting title that really delivers on its promises and the other part of it is also to write a terrific sales page.

But make sure your product will be found when people use the ClickBank search engine in the marketplace as well. Making sure your product will be found is a simple process, and it simply means that you need to choose the most relevant category for your product to go into. Choosing the relevant category for your product will happen once your product has been approved for sale. You’ll find the bit you need under ‘My Site’ on your personal account screen.

Most affiliates will search for products to promote by using the marketplace search facility, so it makes perfect sense to ensure your product can be found here.

But perhaps the biggest benefit of ClickBank is the scope you have to make more sales. While it is obviously true that some books do better than others, having access to thousands of affiliates is very powerful. Even if only a handful of people are going to promote your book, you could make sales you would never have made otherwise.

So in short, the advantages of the site far outweigh any disadvantages. And since you can promote up to five hundred products for that single activation charge, I think you’d better get writing!

In fact, this can be a good way of deciding on your next eBook project. Why not find out what the most popular products are on ClickBank in a particular category and think along those lines for writing your next book? Don’t copy what has already been done, but see if there is a gap there that you could fill. Just remember to do your keyword research and usual bout of homework before you start writing.

This information is one of 305 pages of detailed steps for Writing, Publishing, and Selling EBooks and now you can receive a FREE 110 pages ABRIDGED VERSION just by clicking Work From Home Writing, Publishing & Selling EBooks.

To view the unabridged version and the 17 video tutorials see The Wealthy Plumber: Writing, Publishing & Selling EBooks

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Selling EBooks on ClickBank Part 2

January 30th, 2009

One of the great things about ClickBank is that you only pay that joining fee once. Currently, it is set at $49.95, and is promoted as an activation fee to open your account.

But you don’t even need to pay that until you have gone through the process of getting that first product up and running on ClickBank. There are a number of steps that need to be followed properly, and it is highly advisable to read through all the terms, conditions and frequently asked questions (FAQs) that the site offers.

Not only will this ensure you understand everything before you sign up, but it will prevent delays in getting your eBook online and visible through ClickBank itself. For example, if you were planning on writing a book about making money via promoting through social networking websites, you’ll need to give ClickBank a miss as they don’t allow them. In reality though there are very few exceptions, and most of them are obvious when you think about it.

That’s one very important point to remember though – ClickBank will vet every product you submit for inclusion on the site, so there’s no getting around the rules. You will need to submit your eBook and wait for their approval before it is included on the site. If there is something they don’t like, or a rule you have tripped up on, you’ll be able to amend it before continuing.

On the ClickBank site, they state that you need a pitch page. That’s simply another term for a sales page, so we’ve covered that already. All you need to do is to make sure it meets all their requirements.

One thing you should note is that if you are going to use ClickBank to help you make more sales, your payment link will go through their website. So if you were planning to link it up to PayPal, you won’t need to, because ClickBank will step in with their secure server instead. This is so they can monitor who sends the customers to your site, and who makes the sales for you.

There are certain requirements made by ClickBank that have to be on that sales page, so make sure they are all included. They are all quite simple though, such as the need to make it crystal clear how much the customer has to pay to receive your product. Simple, huh? Be sure you check the ClickBank website to see exactly what is required.

You should be able to write your sales page and then tweak it if necessary though; there’s nothing much to worry about there.

And once they have given you the nod on your first eBook, you pay your fee and off you go. And don’t forget that you can put every single one of your future eBooks on the site as well, provided that the eBooks meet ClickBank’s terms and conditions.

Make sure you promote the fact that people can sell your eBook and receive a cut of the proceeds too. If you have a blog, you’ll certainly be mentioning the fact that you are going to launch your latest (or first) eBook on ClickBank. So why not mention that your readers can sell it too?

Once you have set up your product and received product approval you should create another account that you will use for your affiliate links. The first thing you want to do is use your affiliate account to create an affiliate link to your eBook landing page. Click on your affiliate link and purchase your own eBook. This is the same as someone else buying your eBook, but when you do it immediately after product approval your eBook will be listed in the ClickBank Market Place and it will have a gravity of 1. There isn’t enough space to cover all the great tips about how to sell successfully through ClickBank, so consider ClickBank Publisher Super Tips from ClickBank Guru Harvey Segal.

And don’t forget that in chapter fourteen, we’ll be exploring lots of ways to promote your eBook. Why not promote the affiliate opportunity as well? All you need to do is send them to ClickBank to sign up for free, and they can get started straightaway.

This information is one of 305 pages of detailed steps for Writing, Publishing, and Selling EBooks and now you can receive a FREE 110 pages ABRIDGED VERSION just by clicking Work From Home Writing, Publishing & Selling EBooks.

To view the unabridged version and the 17 video tutorials see The Wealthy Plumber: Writing, Publishing & Selling EBooks

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Selling Your EBook on ClickBank

January 30th, 2009

So your website is launched. Well done! That’s a big step for anyone to take.

Let’s take things a step further now, starting with a question. How would you like to have an army of people promoting your eBook for you? And how would you like them to do it for free unless they sold a copy? Well, it’s not a pipe dream, it’s a reality, and it comes to you courtesy of the website ClickBank.

Selling eBooks on ClickBank has given a lot of eBook writers the chance to vastly increase their sales with over 100,000 affiliates looking for quality products to promote.

SO WHAT IS CLICKBANK?

ClickBank is a website that brings authors and affiliates together. For example, we know that authors can join the site in the hope that affiliate members may want to promote and earn from their book.

But for affiliates (for whom registration is free) there is the chance to make a big income from promoting other people’s products. And because everything in between is handled by ClickBank, there is no problem in trying to handle paperwork or transactions.

And that is worth the small fee that authors will pay to take advantage of this chance to increase their sales. The site is also very well thought out, and if there is one thing that really stands out, it’s the help that is offered.

There are plenty of FAQ sections and resources for both affiliates and sellers on the site, and that makes it very useful to both. There is no doubting the professionalism of this company, and that is obvious from the fact that most people online will have heard of the name ClickBank from one source or another.

Are you getting curious? Let’s find out a little about how it all works.

This information is one of 305 pages of detailed steps for Writing, Publishing, and Selling EBooks and now you can receive a FREE 110 pages ABRIDGED VERSION just by clicking Work From Home Writing, Publishing & Selling EBooks.

To view the unabridged version and the 17 video tutorials see The Wealthy Plumber: Writing, Publishing & Selling EBooks

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Want 100,000 Affiliates to Sell Your EBook?

January 29th, 2009

If you want 100,000 affiliates to sell your eBook you should consider ClickBank. ClickBank is considered one of the largest network of affiliates, and certainly one of the easiest to sign up for and to use. If you find the below information interesting you should download the FREE 110-page abridged version of our new Work From Home Writing, Publishing & Selling EBooks using the link at the bottom of the article.

According to ClickBank, “ClickBank is the online retail outlet for 10,000 digital product publishers and their 100,000 active affiliates. We’ve paid our clients on time, every time, for 10 years. Over $1 billion thus far. Now with weekly payouts!” ClickBank is one of the topic networks for publishers and affiliates. I use ClickBank for my published products, and it is a great tool for assisting with planning your next product.
Go to ClickBank and look in the Marketplace (top of page navigation bar) and perform a search on the topics you are considering. The default “Sort By” is Popularity, but you want to change this to Gravity.

The Gravity calculation is not published, but the higher the number, the more affiliates are making sales. ClickBank’s definition of Gravity is “Number of distinct affiliates who earned a commission by referring a paying customer to the publisher’s products. This is a weighted sum and not an actual total. For each affiliate paid in the last 8 weeks we add an amount between 0.1 and 1.0 to the total. The more recent the last referral, the higher the value added.” For a detailed video on Gravity check this out.

Look for products found on the first couple of pages in ClickBank’s search result listings with a low refund rate and high referral percentage. You can determine a product’s refund rate by looking at a products sale price (you may need to click on the link and go to the landing page) and look at the “Earned Per Sale” amount. The difference is due to ClickBank subtracting refunds and chargebacks.

So for a product with a sales price of $39.00 and a commission of 75% the total commission, it looks like this:

ClickBank Fee (7.5% of purchase price + $1) = $3.93

Sale Price ($39) – ClickBank Fee ($3.93) = $35.07

Affiliate Commission ($35.07 * 0.75) = $26.30

If the “Earned Per Sale” for the above product is $23.45, then the refund and chargeback rate can be calculated as:

Affiliate Commission – Earned Per Sale = $2.85

Refund Rate = $2.85/$26.30 = 10.8%

So the refund/chargeback rate for this product is 10.8%. This is subject to the publisher promoting only one product with this account. The numbers will be skewed if the publisher promotes more than one product with more than one sales price.

This information is one of 305 pages of detailed steps for Writing, Publishing, and Selling EBooks and now you can receive a FREE110 pages ABRIDGED VERSION just by clicking Work From Home Writing, Publishing & Selling EBooks.

To view the unabridged version and the 17 video tutorials see The Wealthy Plumber: Writing, Publishing & Selling EBooks

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